This week will see the release of Peepli Live which is a very interesting release from a box office point of view. Normally a film like this will be regarded by the trade and industry at large as a dry film and there will be no expectations attached to the film. But what makes Peepli Live different is the name Aamir Khan.
So although many will have reservations about the content of the film to do well at the box office, the fact that Aamir Khan is the producer changes all that as he has not gone wrong at the box office over the last five years be it as actor or producer.
The goodwill that Aamir Khan carries with the public could enable this film to make a mark at the box office despite the contents not being audience friendly. It will be interesting to see what happens with the film as it is very hard to judge how the film will go. One thing is sure though if Aamir Khan brand name was not attached to film then the film would most likely do business as films like Well Done Abba, Road Movie, Udaan etc did while now it could do much more.
Doga says that movie would be around 13.5 crs on first weekend, I think it should do something in tune of 15 crs. 15th August Weekend, a movie about Indians, it is bound to do well.
ReplyDeleteSlow advanced bookings but high expectations
ReplyDeletePeepli got decent to Good start right from the morning shows,ranging from 60-70% occupancy to sold out(100%) to around 35% in some areas.
ReplyDeleteBut it was a huge turnout by the audience i would say(going by the content/kind of the movie), as that kind of occupancy sometimes even some bigger stars dont get or say they get probably equal opening for their medium sized movies.
I am emphasizing morning as those are virgin shows and show how much pull the promotion and the brand equity had on the lay audience.
Movie has good decent to good WOM i think, if not Extraordinary.
So here was my earlier weekend prediction,
“I think movie will open decent at 3.75 cr friday.
Then it will grow up steadily to around 13.5 cr weekend.
I think movie can do something special here.”
It can definitely do in that periphery and even on the higher end it can surpass some expectations, If Peepli does do 30-35+ cr total then I am sure my prediction of Dhobi Ghat doing 70+ cr will come true(regardless of the movie being in half English)
Peepli Live should collect Rs 4 cr + nett on Friday. I expect the opening wknd to be in Rs 14 cr to Rs 15 cr nett range. Extra-ordinary
ReplyDeletehttp://twitter.com/taran_adarsh
Needless to day i am plugging my own prediction, though i had forgotten 15th August is a big holiday(though on Sunday).
Will wait a bit more, as Taran Paaji is nowadays too fickle.
Needless to say*
ReplyDelete'Peepli Live' India Update: Friday was Rs 4 cr. + nett and Saturday looks like Rs 5 cr. + nett. Superb.
ReplyDeletehttp://twitter.com/taran_adarsh
Pretty much expected, now movie will have 14-15 cr weekend, ~ 24-25 cr first week and then any thing between 35 to any higher end.
The numbers on weekdays will show if it will have very strong legs(ie something which might cross 50 cr) or not.
If WOM is really very good and word spreads out like fire, anything is possible here as the much needed jump start has already been provided.
can we declare peepli live ATBB now ?
ReplyDeleteDoga, you were spot on Peepli Live 4crs on day one
ReplyDeletePeepli [Live] grossed a good 4 crore nett approx on its first day. The territorial breakdown is as follows. The out performance is in the Delhi/UP area.
Mumbai - 1.45 crore
Delhi/UP - 1.15 crore
East Punjab - 45 lakhs
West Bengal - 15 lakhs
CP Berar - 18 lakhs
CI - 12 lakhs
Rajasthan - 17 lakhs
Nizam - 15 lakhs
Mysore - 15 lakhs
Others - 10 lakhs
TOTAL - 4.08 crore
Source here
Kunal, this is the 3rd movie after OUTIM and KM where i got it 90% right first day prediction just based on theme,starcast etc.
ReplyDeleteThough its always hard to predict the upper end(where the movie will end ie)
Its comes with years of dedication and perspiration. Thanks :)
Peepli live USA number is going to be 370-380 K for the weekend which will be more than Veer(334 K) and Khatta Meetha(309 K), :(
ReplyDeletePeepli [Live] grossed a huge 15.50 crore nett approx over its first weekend as per early estimates. The collections are just mind boggling for the type of film it is. Both Saturday and Sunday saw healthy jumps as compared to Friday. Best collections came in Delhi/UP while West Bengal and Nizam were lower compared to the rest of India. Now it remains to be seen how strong the weekdays are. The territorial breakdown is as follows.
ReplyDeleteMumbai - 5.75 crore
Delhi/UP - 4.10 crore
East Punjab - 1.65 crore
West Bengal - 55 lakhs
Bihar - 15 lakhs
CP Berar -70 lakhs
CI - 50 lakhs
Rajasthan - 65 lakhs
Nizam - 50 lakhs
Mysore - 65 lakhs
Others - 25 lakhs
TOTAL - 15.45 crore
Box Office India
350K from US
ReplyDeleteQ. How much money has Aamir Khan made with Peepli Live?
ReplyDeleteA. The production cost was around 6 crore and Aamir Khan sold it to UTV for 12 crore giving 6 crore profit. UTV invested a further 5 crore on print and advertising giving them a 17 crore investment and are likely to get 30 crore revenue from all income sources for Peepli [Live].
Anoop S
Source
Peepli [Live] dropped in week two with business of 6.25 crore nett. The drop is around 70% from week one. The two week total is 27.50 crore nett.
ReplyDeleteThe film showed drops all over from first week. The business would have been 40-45 lakhs lower if it was not for Raksha Bandhan holiday which helped to lift business on Tuesday.
The film may find it hard to cross the 30 crore nett mark from here on. The plus factor is the releases this week are not looking encouraging which may enable Peepli [Live] to do some business in week three.
Source
"The film showed drops all over from first week. The business would have been 40-45 lakhs lower if it was not for Raksha Bandhan holiday which helped to lift business on Tuesday."
ReplyDeleteHmm - trending is unimportant when a film like this collects 22 crores in opening week. It found more than its natural audience.
Peepli [Live] grossed over 2 crore nett in week three to take its total to around 29 crore nett. The business was much steadier in week three than week two. Peepli [Live] should cross the 30 crore nett mark now. The approx circuit breakdown is as follows.
ReplyDeleteMumbai - 55 lakhs
Delhi/UP - 65 lakhs
East Punjab - 25 lakhs
West Bengal - 10 lakhs
CP Berar - 12 lakhs
CI - 11 lakhs
Rajasthan - 8 lakhs
Nizam/Andhra - 8 lakhs
Mysore - 10 lakhs
Others - 10 lakhs
TOTAL - 2.14 crore
Source